Hybrid Events – Definition & Detailed Explanation – Media Formats Glossary Terms

What are Hybrid Events? Hybrid events are a type of event that combines both virtual and in-person elements. They allow attendees to participate either in person or remotely, providing a flexible and inclusive experience for all participants. This format has gained popularity in recent years due to advancements in technology and the increasing demand for … Read more

Walkthroughs – Definition & Detailed Explanation – Media Formats Glossary Terms

What are Walkthroughs? Walkthroughs are step-by-step guides or tutorials that provide users with detailed instructions on how to complete a task or achieve a goal. They are commonly used in various forms of media, such as video games, software applications, websites, and instructional videos. Walkthroughs are designed to help users navigate through complex processes or … Read more

Newsjacking Content – Definition & Detailed Explanation – Media Formats Glossary Terms

What is Newsjacking Content? Newsjacking content is a marketing strategy that involves capitalizing on current events or trending topics to create relevant and timely content. The term “newsjacking” was coined by David Meerman Scott in his book “Newsjacking: How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage.” This … Read more

Infographics – Definition & Detailed Explanation – Media Formats Glossary Terms

What are Infographics? Infographics are visual representations of information, data, or knowledge designed to present complex information quickly and clearly. They combine text, images, and graphics to communicate a message in a visually appealing way. Infographics are used to simplify complex concepts, make data more understandable, and engage viewers in a more interactive manner. How … Read more

Cloud Gaming Content – Definition & Detailed Explanation – Media Formats Glossary Terms

What is Cloud Gaming Content? Cloud gaming content refers to video games that are streamed over the internet rather than being downloaded and played on a local device. This technology allows players to access and play games on a variety of devices, including smartphones, tablets, computers, and smart TVs, without the need for powerful hardware … Read more

Game Previews – Definition & Detailed Explanation – Media Formats Glossary Terms

What are Game Previews? Game previews are promotional materials created by game developers and publishers to provide a sneak peek into upcoming video games. These previews typically include information about the game’s storyline, gameplay mechanics, graphics, and other key features. Game previews are often released before the game’s official launch to generate hype and build … Read more

How-to Videos – Definition & Detailed Explanation – Media Formats Glossary Terms

What are How-to Videos? How-to videos are instructional videos that provide step-by-step guidance on how to complete a specific task or learn a new skill. These videos are typically short and concise, focusing on demonstrating the process in a clear and easy-to-follow manner. How-to videos can cover a wide range of topics, from cooking recipes … Read more

AR Gaming Experiences – Definition & Detailed Explanation – Media Formats Glossary Terms

What is AR Gaming? AR gaming, or augmented reality gaming, is a type of video game that combines the real world with virtual elements. Unlike virtual reality (VR) gaming, which immerses players in a completely virtual environment, AR gaming overlays digital content onto the real world using a device’s camera and sensors. This allows players … Read more