Cost Per Thousand (CPM) – Definition & Detailed Explanation – Advertising and Monetization Glossary Terms
What is Cost Per Thousand (CPM)? Cost Per Thousand (CPM) is a common metric used in advertising to measure the cost of reaching one thousand potential customers or viewers. It is often used in online advertising, particularly in display advertising, where advertisers pay a certain amount for every one thousand impressions of their ad. CPM … Read more